Thursday November 25th

Welcome and registration
08h15
Welcome and registration
08h15 - 09h00
Introduction by Rika Coppens, CEO House of HR
09h00
Introduction by Rika Coppens, CEO House of HR
09h00 - 09h10
Keynote I: Facts & figures - Part I
09h10
Keynote I: Facts & figures - Part I
9h10 - 09h35

Survey on applicant behavior In Belgium and The Netherlands: results 2021

Manon Van Cleven & Tamara Cortoos
Nederlands
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Survey on applicant behavior In Belgium and The Netherlands: results 2021
09h40 - 10h20
Manon Van Cleven & Tamara Cortoos
Nederlands

Candidate scarcity is bigger than ever. You’ve got to find that candidate, preferably before your competitor does, and convince him or her to sign up. But which channels should you be using? Are job boards a thing of the past? And how about Google for Jobs? Search Engine marketing? Employer branding?

Should you consider virtual meetings for a first interview or do candidates still prefer a live contact?  All these questions and many more will be answered in a complete presentation of this massive candidate survey.

Keynote I: Facts & figures - Part II
09h35
Keynote I: Facts & figures - Part II
9h35 - 10h00

Big data in HR: career paths & evolutions

Prof. dr. Sofie Jacobs
Nederlands
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Big data in HR: career paths & evolutions
09h35 – 10h00
Prof. dr. Sofie Jacobs
Nederlands

In the keynote Sofie will focus on careers, and more specifically how careers evolve and how individuals and other stakeholders today have an impact on them.

Keynote I: Facts & figures - Part III
10h00
Keynote I: Facts & figures - Part III
10h00 - 10h25

Discover the motivations of your future employees

Elke Moerenhout
Nederlands
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Discover the motivations of your future employees
10h00 - 10h25
Elke Moerenhout
Nederlands

Every day Jobat advisors have conversations with employers. How have their hirings been in the past? On what do they want to focus in their recruitment campaigns today? In all conversations, we notice that it is not easy to find the right tone, especially with bottleneck profiles. In order to provide information about what candidates are actually looking for, the market research agency Ipsos, commissioned by Jobat, conducted a large-scale survey among about 10,000 Dutch-speaking Belgians, active in all kinds of jobs and sectors. With the results of this study in hand, we give you an insight into the drivers of specific bottleneck profiles.

You will receive answers to the following questions:

  • Which media channels should you use if you want to recruit experienced ICT professionals?
  • Which benefits will really make caregivers happy?
  • What do engineers find important when looking for a new job?
  • What expectations do logistics talents have with regard to their employer?
  • To what extent are sales talents willing to change jobs?
Keynote II
10h25
Keynote II
10h25 - 11h05

Esports – your next recruitment plaza

Steven Leunens
Nederlands
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Esports – your next recruitment plaza
10h20 - 11h00
Steven Leunens
Nederlands

The gaming business is bigger than the music and movie industry combined. Millions of highly educated youngsters watch competitive gaming on channels like Twitch. And compete against each other from behind their desks. The finals of the League of Legends world cup was watched by more people than the Superbowl. For most middle aged HR professionals, this is happening in a parallel universe they’re hardly aware of.  But a fast growing number of companies are using eSports as a way to get in touch with a massive candidate pool.
This presentation will get you up to speed with wat eSports are and what possibilities it might offer to hire your candidates and promote your employer brand.

Coffee break
11h05
Coffee break
11h05 - 11h30
Keynote III
11h30
Keynote III
11h30 - 12h10

Virtual recruitment and employer branding

Jim Carroll
Engels
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Virtual recruitment and employer branding
11h30 - 12h10
Jim Carroll
Engels

Jim Carroll, a Canadian, is a renowned futurist, keynote speaker and leadership expert for major global companies like Nasa, Disney, and World Bank. He also happens to be a very enthusiast virtual meeting guru.

In this keynote, he’ll combine both passions and demonstrate how to become a master in virtual employer branding. He’ll demonstrate what is possible and what technical equipment you need to stand out of the crowd.  A must see!

Lunch + finals of the Dutch vs Belgian College league e-sports
12h10
Lunch + finals of the Dutch vs Belgian College league e-sports
12h10 - 13h15
Master class I
13h15
Master class I
13h15 - 14h00

Becoming a digital talent magnet – recruitment marketing 2.0

René Bolier
Nederlands
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Becoming a digital talent magnet – recruitment marketing 2.0
13h15 - 14h00
René Bolier
Nederlands

In this session, René will help you understand how, through a mixture of art and science, you can become really good at attracting top talent to your company. You will learn more about candidate journeys, recruitment marketing analytics, content creation, programmatic advertising, all kinds of digital channels and of course; recruitment marketing automation.

Are you ready?!

SEO for recruitment

Frederik Vermeire
Nederlands
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SEO for recruitment
13h15 - 14h00
Frederik Vermeire
Nederlands

You might have a great looking jobsite; if no one finds it, it’s basically useless. Knowing that over 87% of job searchers use Google at a certain point in their search, you’d better make sure your jobs are on top of the rankings.
During this breakout session, Frederik will provide you with plenty of tips, specifically for recruiters.
He will also explain how to make sure your jobsite is connected to Google for Jobs, the recently launched job search feature that gives jobs a prominent listing on top of result page.
And for those of you who hire tons of people, Frederik will explain how you can automate your Google adwords.
No technical experience needed, but if you still use a typewriter, you might wanna skip this one.

Future proof recruitment sites

Arjan Elbers
Nederlands
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Future proof recruitment sites
13h15 – 14h00
Arjan Elbers
Nederlands

Corporate recruitment sites will only become more important.  Integrated recruitment marketing, video, chatbot technology, applicant tracking systems and much more… If you want to find out what the jobsite of the (very near) future should look like; this is the breakout session you’d like to follow. And if you are considering building a new jobsite, here is where you start!

Virtual meetings & employer branding: setting up a home studio

Lieven Van Nieuwenhuyze
Nederlands
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Virtual meetings & employer branding: setting up a home studio
13h15 – 14h00
Lieven Van Nieuwenhuyze
Nederlands

So, you use Google Meet, Zoom or Teams? But you want to stand out from the crowd? And not by using a shabby green screen background, or a better than average cam, but really like a pro? Good idea. Now most of the candidates actually prefer having their first interview virtually, you’d better make sure you make a good first impression.
In this hands-on session, Lieven will demonstrate what you need to install a professional home studio for an amateur budget. What camera’s do you need, what virtual cam software, audio, video switchers, ….  By using virtual cam software like OBS studio or Ecamm Live, you can create professional studio effects in your virtual meetings. Using prerecorded video or picture in picture effects. Put the company’s logo in front of you in stead of behind. Or write on an ipad and make it appear like you write on the screen. It looks like magic, but it’s just a new level of recruiting in this case.

Master class II
14h00
Master class II
14h00 - 14h45

Recruitment hacks

Yannick Khayati
Nederlands
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Recruitment hacks
14h00 - 14h45
Yannick Khayati
Nederlands
If you want to learn the shady blackhat recruitment tricks, this is the session you want to join. Using plugins to scrape Linkedin and other CV databases, advanced use of booleans, automate the boring stuff and much much more.
Yannick will open his growth hacking toolbox and show you how to use it for recruitment purposes.

Using video for recruitment – best practices

David Engelen
Nederlands
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Using video for recruitment – best practices
14h00 - 14h45
David Engelen
Nederlands

The Talent Crunch has become a global phenomenon for quite some time now. This means that all companies are searching for smarter, faster and more innovative ideas to attract new talent. As we all know, Video’s are taking over the internet. So  Videocontent is a very good way to engage with jobseekers everywhere.

In this session we will talk about videorecruitment possibilities!

How to set up a videostrategy? Which tools can u use? How to engage your employees to embrace video?

International Remote Teams: Talent Acquisition Dream, or Operational Nightmare?

Dee Coakley
Engels
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International Remote Teams: Talent Acquisition Dream, or Operational Nightmare?
14h00 - 14h45
Dee Coakley
Engels

How to build and nurture powerful talent pipelines to hire ‘in-demand talent’

Adam Gordon
Engels
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How to build and nurture powerful talent pipelines to hire ‘in-demand talent’
14h00 - 14h45
Adam Gordon
Engels

A genuine talent pipeline shows recruiters which candidates are cold, warm and ‘hire-ready’ in real time so they can get to shortlist and fill jobs fast. Building genuine talent pipelines specifically makes hiring ‘in-demand talent’ easier; ‘in-demand talent’ such as engineers, healthcare and sales professionals.

This masterclass will explain the most important concepts you need to understand about the art and science of talent pipelines. We will talk about attracting new people to your pipelines, marketing automation programs which will keep them interested, how to create scoring models which evaluate each person’s engagement and lead alerts which tell your recruiters who they should call every day.

Who should attend? This masterclass is for people regularly involved in hiring ‘in-demand talent’, whether sourcing talent, marketing career opportunities or filling jobs.

Coffee break
14h45
Coffee break
14h45 - 15h15
Master class III
15h15
Master class III
15h15 - 16h00

The future of recruitment

Bas Van de Haterd
Nederlands
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The future of recruitment
15h15 – 16h00
Bas Van de Haterd
Nederlands

During this breakout session, Bas will focus on future proof recruitment: he’ll demonstrate new and more efficient techniques for selection. On what to do if you don’t have enough or – could it be? – too many applicants. On how to deal with critical functions , etc.
This will all be documented with tons of recent cases of companies succeeding in recruiting more efficiently by doing something different. A best practice for better recruitment.

HR tech Valley: Pitch Arena

Hans Mangelschots
Nederlands
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HR tech Valley: Pitch Arena
15h15 – 16h00
Hans Mangelschots
Nederlands

Ten HR tech startups presenting themselves in 50 minutes. No easier way to stay in the know than by joining this breakout session! If only one of the presented companies offers the technology you desperately need, it was worth joining. And according to Hans, all ten of them are amazing. Who you are going to see is still a surprise, but we can tell you they will show some innovative stuff within virtual recruitment.

Big data and HR: première of the career path tool

Brecht Coghe
Nederlands
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Big data and HR: première of the career path tool
15h15 - 16h00
Brecht Coghe
Nederlands

After scraping and parsing hundreds of thousands of CV’s, an AI based algorithm was able to determine the blueprint to a successful career.
You want to become Chief HR but you feel you lack some skills or experience? Should you study French? Need some international experience? Or is that expensive MBA the best choice to get there? The Career Paths tool will show you the shortest way to your personal goal, taking your specific background into account.
And of course, you can also use it to select those candidates, most likely to succeed.

The coming storm of programmatic, CPC, and CPA advertising: how to prepare today for tomorrow

Steven Rothberg & Faith Rothberg
Engels
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The coming storm of programmatic, CPC, and CPA advertising: how to prepare today for tomorrow
15h15 – 16h00
Steven Rothberg & Faith Rothberg
Engels

Advertising has been purchased on an impression- or duration-basis since the dawn of civilization. Over the past two decades, the vast majority of product, service, and other consumer advertising has shifted to programmatic, performance-based, or both.

In this candid and, at times, humorous presentation, learn why and how College Recruiter became one of the first niche job search sites to successfully migrate almost all of its employer customers to create a win-win-win for the employers, job seekers, and College Recruiter.

Round-up
16h00
Round-up
16h00 - 16h40

HR’s stand-up comedian

Marnick Vandebroek
Nederlands
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HR’s stand-up comedian
16h00 - 16h40
Marnick Vandebroek
Nederlands
Closing drink & networking
16h40
Closing drink & networking
16h40 - 17h30